The Olympic Effect In China, New Media Rising
Technology, News July 27th, 2007
In a recent interview with Michael Zhang, managing director of MediaCom China, by Interfax China, Mr Zhang revealed the possible effects that the Beijing Olympics has on the new media (Internet, 3G and 4G handphones, digital TV, IPTV). He also prompted that opportunities are abundant in big cities such as Beijing, Shanghai, Shenzhen and Guangzhou and smaller cities.
The Beijing Olympics will ignite a chain reaction, promoting the development of China in all fields, such as tourism, media, marketing and the car industry. The Olympic effect of inviting great market opportunities will last at least one to two years, creating an insurmountable boon for the years to come.
After the Olympics, I’m sure the world will take notice of China.
Via Interfax China
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